The Fresh Roots story
Nurturing growth and crafting beauty for backyards in Waukesha, Brookfield, New Berlin, and Southeast Wisconsin.
The Fresh Roots Mission
To strengthen our community and environment by connecting people to their food through installing gardens and edible plants into landscapes and spreading education about healthy organic and sustainable practices.
No occupation is so delightful to me as the culture of the earth, and no culture comparable to that of the garden.
Thomas Jefferson
About Alec at Fresh Roots
I started this company to share my passion for landscaping, organic gardening, teaching, and sustainability with the community. My goal is to help as many people as possible establish and maintain food production on their properties while spreading the knowledge and benefits of healthy sustainable living.
I have several years of experience in traditional landscaping where I developed a love for working outdoors and transforming and maintaining landscapes. With this experience and my passion for health and nutrition I began searching for a business that could combine the two and with the help of a friends suggestion came across edible landscaping and permaculture. This was the eureka moment for me to launch myself at the project of starting Fresh Roots!
Once the seed of the company was planted I began the growth by completing the Southeast Master Gardener program and joining the Waukesha County Permaculture group to further my knowledge and seek out like minded people to share in this endeavour.
I am very excited about where this company can go and how much change we can make happen together while providing for our community!
Explore the art of edible landscaping with Fresh Roots
Edible landscaping substitutes edible plants such as leafy greens, berries, flowers, herbs, vegetables and fruit trees in place of more traditional ornamental or decorative plants—we call it gardenscaping. This can be as simple as a container or raised bed all the way up to a full landscape plan that utilizes edible plants to decorate your yard.
Permaculture is a holistic approach to landscaping that takes advantage of the symbiotic relationships of plants situated in the ecosystem. By imitating nature, permaculture maintains soil health and wildlife populations as well as reduces the need for additional fertilizer, pesticides and irrigation.
- Food forests with perennials like raspberry bushes, fruit trees, and mushroom beds create easily maintained areas for edible plants.
- Permaculture landscape elements such as rain gardens help to catch run-off from driveways and patios that can then be used to sustain plants on the property.
- Hugelkultur mounds built over wood piles that decompose over time provide nutrients and trap moisture for the plants above.
- Irrigation and filtration system are designed and installed to ease the maintenance load for homeowners and keep the plants growing strong.
- Make your home more sustainable with outdoor compost bins and water catchment barrels cutting down on waste.